Portfolio Selected Works

Cristobal
Rocha

Graphic Designer Content Creator
Public Sector Communications Civic Design
Education & Awareness
Campaign Design
Data Visualization
Editorial Layout
Digital Content
01
Video · Education Campaign
Runoff Election — Voter Education
Video content designed to educate the public on the runoff election process. Part of a civic engagement and voter outreach initiative.
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02
Static Ad
Static Ad — #1
Designed static advertisement for public outreach. Clean, direct visual communication for digital and social distribution.
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Static Ad
Static Ad — #2
Static ad creative developed for civic awareness campaigns. Balances informational clarity with strong graphic design.
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Static Ad
Static Ad — #3
Third in the static ad series. Consistent visual language across the campaign reinforces brand recognition and public trust.
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03
Video · Arts & Culture
Go Bonds — Arts & Culture
Campaign video content highlighting arts and culture initiatives supported by the Go Bonds measure. Designed to engage and inform the public on ballot measures.
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Video · Parks & Recreation
Go Bonds — Parks & Recreation
Campaign content focused on parks and recreation funding. Part of a multi-channel visual communications strategy for the Go Bonds ballot initiative.
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Video · Housing
Go Bonds — Housing
Campaign video content highlighting housing initiatives supported by the Go Bonds measure. Designed to engage and inform the public on ballot measures.
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Video · Public Safety
Go Bonds — Public Safety
Campaign video content highlighting public safety initiatives supported by the Go Bonds measure. Part of the multi-channel visual communications strategy for the ballot initiative.
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04
Email Newsletter · Week 2
Clerk's Corner — Week 2
Weekly educational update for the election cycle covering TV/radio ads, campaign contributions, and runoffs. Part of a sustained voter education content series.
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Email Newsletter · Week 5
Clerk's Corner — Week 5
Final-week election reminders including daily reports and runoff information. Designed for clarity and urgency during a critical civic moment.
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05
Video · Reel #1
Yard Sign Campaign — Launch
Visual campaign materials designed to build community awareness through yard signage and shareable content for the education and awareness initiative.
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Video · Reel #5
Yard Sign Campaign — Continued
Follow-up content for the yard sign campaign, extending the visual language and reach of the public education effort.
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06
PDF · Data Report
IPRA Backlog Report — FY26 Q1
Quarterly report featuring custom data visualizations and infographics. Communicates complex public records backlog data clearly for government and public audiences.
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Email Newsletter
IPRA Connect Newsletter
Designed and produced the IPRA Connect email newsletter — layout, typography, and content strategy for an ongoing public communications series.
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PDF · Program
IPRA Connect Program
Event program design for the IPRA Connect convening. Structured layout for a multi-session public records and transparency event.
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